Tuesday, April 11, 2006

Marketing 101

WOMEN SELL MEN DON'T
A little lesson we got way back when I did Marketing and PR III. Gotta love the concept though. It is so true, no matter where you go. I am yet so see a successful add with a naked guy on it. Well I am not a *BM* fan (hence the mysterious badge disappearance), but … I’ll buy the babe!

7 Comments:

At 4/11/2006 05:14:00 pm, Anonymous Anonymous said...

You mean this doesn't do it for you?
http://store.soliscompany.com/mibecaklads.html

 
At 4/11/2006 05:25:00 pm, Blogger Daedalus said...

Aaaaahhhhhhhh... I feel totaly abused - I need a shower! aaaaahhh

 
At 4/12/2006 08:49:00 am, Anonymous Anonymous said...

Carol's link does it for me!

My problem with this is that there is always an assumption that the only people who want to buy cars are men...

 
At 4/12/2006 09:19:00 am, Anonymous Anonymous said...

D: thought you would have had the need for a shower after seeing the *babe* too

Jam: I agree - they always think woman want to buy family car's with big boots and lots of storage space and place to store make-up
Girls also want sexy cars...

 
At 4/12/2006 10:04:00 am, Blogger Daedalus said...

Bwhahaha!

Errr... I’ll have to answer with care…

Carol:

Having a shower in this sense was a *cynical approach* to being molested *visually*. I am not into other men’s abs… more concerned with my own making a re-appearance after years of *beer abuse*. I am however bothered with having a shower after *seeing* the babe Ummm... I would welcome her having the shower with me though. The *shower* you refer to in your comment is a rather lonely place, and is best avoided.

Jam and Carol:

On the topic of *Women sell* and *Men don’t*. Lets make it practical via an example that I understand: (I do not understand a lot, see...)

Simple Case Study:

When I was still involved with the Nite Club world the *rule* was very prominent and implemented regularly.

Say you have a Stag Night with some female strippers on a Wednesday night – men arrive to look at women undressing *PERIOD* Then they leave as no right-minded female would like to join the men after such an event, and in my experience they never really did. The night ends after the strippers leave the premises.

Now, lets say you have a Ladies Night on a Wednesday night. The ladies arrive in numbers to look at male strippers undressing, yet, they are also there to be entertained by the MC and have a lot to drinks and be *girly* (if I can call it that). The men then start Q’ing outside the club in their hundreds if not thousands to join the ladies after the festivities.

This is a simple concept for the club staff:

– let the ladies come in *for free* on ladies nights and make sure they really enjoy it – have many ladies nights and try to avoid Stag nights. It does wonders for the club’s clientele numbers.

 
At 4/12/2006 10:27:00 am, Anonymous Anonymous said...

*sigh*
how can we argue with THAT Carol?

 
At 4/12/2006 10:39:00 am, Blogger Daedalus said...

Bwhaha,.. Are you as excited about me as I am?

 

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